Blog | Customer Experience

Evan Goodfellow

May 24, 20232 min read

Are CRM's Customer Experience Software?

Why CRM's are not Customer Experience Software

18 views0 comments

Evan Goodfellow

May 24, 20233 min read

What is Customer Experience?

Recall the last time you had an exceptional customer experience. Reflect on how it made you feel. Now, think about a negative experience...

3 views0 comments

What's The Difference Between Customer Satisfaction and Customer Experience?

Evan Goodfellow

May 23, 20231 min read

What's The Difference Between Customer Satisfaction and Customer Experience?

In this video, we learn the difference between customer experience and customer service. Customer service is the support and assistance...

5 views0 comments

Evan Goodfellow

May 19, 20232 min read

How Do You Measure Customer Experience?

In this video, we learn about the importance of measuring customer experience in order to improve a company's customer-centric approach....

1 view0 comments

How many companies have customer experience departments and how fast is it evolving?

Evan Goodfellow

May 16, 20231 min read

How many companies have customer experience departments and how fast is it evolving?

In this video, we learn that while it's difficult to determine exactly how many companies have dedicated customer experience departments,...

4 views0 comments

Who and what departments are responsible for customer experience?

Evan Goodfellow

May 12, 20231 min read

Who and what departments are responsible for customer experience?

In this YouTube video, we learn that the department responsible for customer experience can vary from company to company. In some...

4 views0 comments

What are Smart Contact Lenses and How Big Will This Trend Be?

Evan Goodfellow

May 10, 20233 min read

What are Smart Contact Lenses and How Big Will This Trend Be?

Don't worry if you imagined a contact lens that can see through walls when you first heard the word "smart contact lenses," or people...

4 views0 comments

Evan Goodfellow

May 4, 20233 min read

Customer Experience and AI

What does the future of customer experience and AI look like? In terms of customer service Soul Machines is leading the way!

10 views0 comments

Budweiser's Epic Failure Rests on the Fact that They Don't Talk to Their Customers

Evan Goodfellow

May 2, 20232 min read

Budweiser's Epic Failure Rests on the Fact that They Don't Talk to Their Customers

Politics aside, Budweiser's hiring of Dylan Mulvaney showed that they are not in communication with their customers.

4 views0 comments

Nike is Focusing on Customer and Employee Experiences and You Will Soon!

Evan Goodfellow

May 1, 20233 min read

Nike is Focusing on Customer and Employee Experiences and You Will Soon!

In this article we look at how Nike is shifting to a greater focus on customers and employee experiences to increase its effectiveness.

5 views0 comments

Even With All The Data in The World Google Relies on Employee Engagement Surveys

Evan Goodfellow

Apr 26, 20233 min read

Even With All The Data in The World Google Relies on Employee Engagement Surveys

In an article for NBC the reporter Jennifer Elias broke the story of Google's concern for the upcoming recession and the low productivity...

4 views0 comments

How a CX Platform Can Help You Create Something Truly Original

Evan Goodfellow

Apr 25, 20233 min read

How a CX Platform Can Help You Create Something Truly Original

In today's highly competitive business landscape, creating something truly original and innovative can be a daunting task. However,...

4 views0 comments

Netflix: Just Because Customers Are Watching Something Doesn't Mean They Want To

Evan Goodfellow

Apr 24, 20233 min read

Netflix: Just Because Customers Are Watching Something Doesn't Mean They Want To

As a business owner or manager, it's essential to have a deep understanding of your customers' needs, preferences, and opinions. While...

5 views0 comments

How Our Software Can Increase Employee Lifetime Value?

Evan Goodfellow

Apr 20, 20231 min read

How Our Software Can Increase Employee Lifetime Value?

In this video, we learn about the benefits of using IC software in companies to understand employee feedback and opinions, which in turn...

6 views0 comments

How Our Member Engagement Software Solves The Majority of Problems Faced by Associations

Evan Goodfellow

Apr 18, 20231 min read

How Our Member Engagement Software Solves The Majority of Problems Faced by Associations

This video discusses how associations can use IC software to increase member engagement and better understand member needs. First, the...

7 views0 comments

Why Companies Don’t Use Customer Engagement Software

Evan Goodfellow

Apr 13, 20231 min read

Why Companies Don’t Use Customer Engagement Software

This video highlights the biggest reasons why some companies don't use customer engagement software. The first reason is a lack of...

7 views0 comments

How Our Software Increases Customer Lifetime Value?

Evan Goodfellow

Apr 11, 20231 min read

How Our Software Increases Customer Lifetime Value?

This video discusses how Customer Engagement Software, or IC, can help businesses increase customer lifetime value in several ways....

3 views0 comments

What Does Service-Dominant Logic Look Like?

Evan Goodfellow

Apr 10, 20232 min read

What Does Service-Dominant Logic Look Like?

We recently wrote an article about how and when the customer experience field was started. In the article we mentioned that in 1980s,...

7 views0 comments

Cutting Edge Cities Adoption Customer Experience Platforms

Evan Goodfellow

Apr 10, 20232 min read

Cutting Edge Cities Adoption Customer Experience Platforms

We have had the pleasure of consulting and helping cities connect with their residents. In an effort to collect ongoing, regular...

7 views0 comments

Evan Goodfellow

Apr 6, 20231 min read

The Future of Engaging City Residents!

In recent years, cities have started using customer engagement software to improve their services and involve residents in the...

2 views0 comments

Customer Experience

Employee Experience

Market Research

CUSTOMER EXPERIENCE PLATFORM

Capture insights through surveys, discussions, and communities. Use AI to personalize experiences, uncover key drivers, and make smarter, growth-driven decisions.